When it comes to putting together a marketing executive resume for your next job search, the task can certainly cause even the most qualified individuals a ton of stress. However, if you happen to be a marketing executive, that pressure is sure to be magnified tenfold.
After all, what is a resume if not a marketing tool? And if you can't do a quality job marketing yourself, then how in the world do you expect to convince anyone that you can handle a position where you are being paid to market others? As such, marketing executives need to have a little bit extra pizzazz and polish simply because they are going to be held to a higher standard than most other job seekers. It might be prudent for such individuals to seek out the help of a professional resume writer to help make sure that their completed resume truly lives up to the expectations of the prospective employer. After all, it never hurts to get a trained set of eyes to give your primary self-marketing tool a once-over before sending it out. However, even if you do want to try and tackle your resume on your own first, there are a few key points to keep in mind. First of all, be sure to sum up your strengths and career highlights at the top of the resume. By grabbing an employer's attention right out of the gate, you've already proven you have the skills required for a high-level marketing position. More importantly, you should focus on showing the results of your prior work, rather than detailing the steps you took to get there. Each job is going to have its own unique plan of action. What you want to emphasize is that regardless of what those steps might have been in the past, you've always managed to get to the finish line in first place. That's the best way to quantify your value to a prospective employer and increase the chances of you getting that new job.
One other point that I’ve addressed previously and will continue to highlight is the need to demonstrate that you understand how to use social media. This is crucial for the Marketing Executive, so don’t ignore it on your resume.